Photolibrary jumped on the Twitter bandwagon a few months ago and it’s proved to be a useful endeavor.
An interesting aspect of Twitter from a business perspective is the ability to gage real-time information on topics about your brand or the brand name itself. Search engines will always take time to “crawl” any new content that hits the web, so doing a search for “Photolibrary” or “Stock Photography” will return a snapshot of what the internet was at least half a day to a day old. Essentially its “old news” from traditional search engines and current “now” news from a basic twitter search.
Jump on to search.twitter.com and type in “Photolibrary” - at the very moment of writing this piece, a version of our new press release was linked by a “Tweeter” to a stock photo news blog - this only occurred some hours previous (a bit of info that may have escaped a traditional search). Remembering though, search engines work precisely for the fact that they do a good job filtering the droves of perhaps irrelevant information fueling the internet every second.
The hard results? Well, just last month using one of the many Twitter tag-a-long tools available (we’ve used Hoote Suite), we were able to track at least a few hundred click-throughs for not really a lot of “tweets”.
Our next exploration into this Twitter-phenomenon might be Twiddeo (Social Video for Twitters) or Twitpic (sounds like pictures for twits but really just a tool for real-time photo snaps - here’s were Twitpic made news).
Check out our first Twiddeo:
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